Korean Hair Color 2023
2023 Korean hair color trends were all about experimentation, bold choices, and vibrant shades while also embracing soft and natural looks.
Here’s a breakdown of the key trends that stood out:
Table of Contents
2023 Korean Hair Color Trends #1: Blonde Shades

Blond hair remained a popular choice, especially with cooler tones like platinum and icy blonde.
The trend focused on creating bright, clean blonde shades, often paired with dark roots for a more effortless grow-out look.
Korean Hair Color Trends 2023 #2: Ashy Colors (e.g., Ash Brown Korean Hair Color/Ash Blonde Korean Hair Color)
Ash tones, particularly ash brown and ash grey, were hugely popular in 2023.
These shades offered a cool, sophisticated vibe and were often combined with darker roots to create a subtle ombré effect.
Korean Style Hair Color #3. Vibrant Pastels
Pastels like lavender, mint, and peach were among the most playful trends.
Korean Hair Color Trends 2024
1. Warm “Bronde” – Natural Elegance
IU popularized the warm, low-maintenance “bronde” look—this natural blend of brown and blonde offers a sun-kissed, subtle glow that flatters a range of skin tones and brings a touch of K-pop soft glam to everyday style.
It’s both elegant and easy to wear.
2. Reverse Oreo Hair – Bold Edge with Subtle Contrast
This trend turns traditional “Oreo” hair inside out—light (e.g., blonde) on top, with a darker underlayer peeking through.
LE SSERAFIM’s Hong Eunchae is a notable example, delivering a striking yet wearable contrast that adds personality while remaining surprisingly versatile.
3. Rich Reds – Seasonal Vibe and Statement Color
K-pop icon Nayeon of TWICE debuted a vibrant, all-over red hairstyle in summer 2024, sparking a wave of red-oriented inspiration across fans and followers.
The hue—a vivid, classic red—stands out while syncing with broader trends of warm, expressive colors.
4. Soft Browns with Warm Undertones – Everyday Sophistication
Emerging tones like plum brown, cherry-tinted brown, and caramel brown bring dimension and warmth without going overboard.
These shades complement natural textures and are ideal for a polished, youthful look—especially with layers or waves.
5. Earthy Trends – Caramel Blonde, Icy Lavender & Peachy Pink
Hints of pastel and warm blends are gaining traction.
Caramel blonde offers a radiant, sunlit finish; icy lavender adds a cool, ethereal twist; and peachy pink provides a soft, romantic edge—perfect for those seeking playfulness with subtlety.
Context & Commentary
In online discussions, many K-pop fans reflect that idol hair colors are trending back toward natural, wearable tones:
“It seems like more idols are leaning more natural in terms of hair colors… I do see some reds here and there…”
Another adds:
“Now it seems they only really do natural colours such as blondes and various shades of browns … at most a dark shade of red or milk tea shades.”
These observations echo the industry’s shift: toward enhanced natural tones, nuanced warming, and occasional bold statements.
Summary: At a Glance
Trend | Description | Why It Matters |
---|---|---|
Warm Bronde | Subtle brown-blonde blend | Easy, flattering, minimal upkeep |
Reverse Oreo | Light top layer with darker undercolor | Bold yet accessible K-pop twist |
Rose Gold Korean Hair Color

Photo Credits: Kimemily Pham