The Local Guides program is a Google crowdsourcing program which allows Google users to share information with others about the world around them.
Local Guides is a global community of explorers who write reviews, share photos, answer questions, add or edit places, and check facts on Google Maps.
Millions of people rely on contributions from Local Guides to decide where to go and what to do.
These guides are then given certified levels to reflect how much they have contributed to the Local Guides program.
I, myself, am currently a Level 7 local guide.